Be More Creative… This Week With Ian McEwan
December 27, 2013
Last Week: Go Creative With… Sebastian Faulks
Set aside time. Also what’s useful is to have expectations laid on you that you’re going to produce the work. Many people find it extremely difficult to just drive themselves onwards. I don’t know where ideas come from – if I had a clear idea of that, I’d have more of them. I do a lot of hiking, and the rhythm of walking is very amenable to the rhythm of thinking, and that’s a good way of letting ideas begin to take on a bit of life. They just pop out of nowhere really.