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creative tools for creative entrepreneurs
Creative Publishing: Monday Motivator

Week 35: Comparing Book Launches in Two Genres. What About You?

I’m conducting an experiment over the coming three months, between now and the biggest book-buying season in the calendar. I’m going to be simultaneously comparing book launches in two genres, a non-fiction book and a poetry book. It’s conventional wisdom that business and self-help books sell very well (my new non-fiction book is a bit of both) and that poetry does not. This wisdom certainly applied when books were largely sold in print, through bookstores. In these digital days, though, the size of your micro-niche shouldn’t be as relevant. A global audience of readers in any micro-niche, even poetry, should be enough…

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Creative Writing: Excerpts

Today’s Book Extract: How Authors Sell Publishing Rights by Orna Ross and Helen Sedwick

This is a necessarily brief introduction to something that is really, like so much in self-publishing, a learning-by-doing activity. Negotiation and pitching take practice. But once you have an understanding of the rights you own, a sense of your books and where they fit in the market and which rights you want to sell, you are ready to search out some potential rights buyers. Then to make a pitch and, if it’s successful, negotiate a deal. Yes, learning by doing. Making A Good Pitch Your pitch will vary depending on what rights you’re looking to sell and whether you are…

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Creative Publishing

Questions not Quotients

Has any topic ever generated more stupidity than the topic of intelligence? And of all the nonsense, surely the most pernicious is the belief in intelligence quotient, IQ, as anything but the most rudimentary and limited tool?
According to this understanding of intelligence, if you

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